About Us

10 Lower Freeborn
General: 530-752-5800
Contact a SAMC team member.

Mission Statement

We’re a team who wants every student to have their best possible UC Davis experience. Through creative strategies, Student Affairs Marketing and Communications educates students about campus resources that will support their life goals. 

SAMC offers strategic marketing and communications solutions that:

  • Increase student awareness of student life offerings
  • Enhance students' experience at UC Davis by making it easier for them to find and understand what is available
  • Help students recognize Student Affairs as a primary resource for student life programs and services
  • Increase knowledge of services offered by the division among all campus constituents

Services SAMC Provides

  • Strategic Planning and Consultation
    • Communications Plans (crisis, issues management, executive/internal)
    • Integrated Marketing Plans 
    • Content Strategy and Editorial Calendars
    • New Media Research and Recommendations
  • Web Development and CMS Administration
  • Print, Digital, Mobile, Social Media and Multimedia Production
  • Paid Advertising Purchasing and Support
  • RFPs and Vendor Management
  • KPI Data Collection and Analysis
  • Marketing Training and Best Practice Support